05 · ABOUTFounder-led, in Teesside,working worldwide.Founded 2021 by Rikky Pink and Jeff Nicholls — a designer-engineer and an engineer-designer who'd had enough of agency-of-many. The studio stayed founder-led on purpose, and now ships work for companies in five timezones, from London to Auckland. Everything else here follows from that.
SECTION 01ORIGIN · WHY THE STUDIO EXISTS
01 / ORIGIN

The agency model broke. So we left it.

Both founders came from agency-of-many backgrounds — the layered handoffs, the junior-offshore-team rebrand, the account manager who hadn't opened the codebase. The work that landed in production was always the work the senior engineers actually got their hands dirty on.

Stackpulse is the smallest version of that observation we could ship: senior people, no buffer, no handover. The founders pitch and scope every project — and stay accountable to it through delivery and operation. The team behind us — engineers in Teesside, the place we hire from — gives us the depth to take on more work without losing that closeness.

We started the studio in 2021 with one client. Four years later we're running 14 live sites across ecommerce, B2B and SaaS — for companies in the UK, the EU, the US and Australia — plus the FeedPulse suite of products. Same founders. Bigger reach. By design.

SECTION 04FOUNDERS · WHO YOU'LL ACTUALLY WORK WITH
04 / FOUNDERS

Founder-led, by design.

No account managers, no junior offshore team, no handover after the sale. Rikky and Jeff still pitch, scope and stay close to every project — supported by a small team of senior engineers based out of Teesside. If you book a call, one of the founders picks up.

Rikky Pink

Co-founder · Design & Front-end

Designs the part of the product your customers actually touch — interfaces, interactions, motion, the polish that makes the engineering visible. Twelve years moving between Figma and a codebase, with the front-end skills to ship the design instead of handing it over a wall. Started Stackpulse with Jeff in 2021 because most growing companies need senior design embedded in the build, not bolted on at the end.

UI / UXFRONT-ENDMOTION

Jeff Nicholls

Co-founder · Full-stack & Design

Full-stack engineer with a designer’s eye. Spent ten years building ecommerce platforms across Shopify and WooCommerce — long enough to know the difference between a working app and a great one is usually a designer who can also ship the back end. Scopes every project, owns the platform layer, and reviews every interface Rikky pushes.

FULL-STACKDESIGNOPERATIONS
SECTION 03STUDIO · WHERE WE WORK
03 / STUDIO

Middlesbrough. Specifically.

We're based in Teesside — 54.5742° N, 1.2349° W. There are good engineering teams in the North East and almost no studios that work the way we do. Being here, not London, is part of how the price model adds up.

The founders are co-located in Teesside; the rest of the team works remote across the UK. Every project gets a shared Slack channel and a Friday demo cadence regardless of where the client is — most of our active work is for clients we'll never sit in a room with. Site visits happen when the work calls for them, usually for B2B clients with on-premise systems we need to see in operation.

For international clients we cover GMT working hours by default and stretch into US East and AEST when a project demands it. Async-first, but never out of reach.

SECTION 04VALUES · HOW WE OPERATE
04 / HOW WE WORK

Five stances. Take them or leave them.

Saying it out loud is the easy bit. The reason a founder-led studio works at scale — across timezones, across clients — is that we don't bend on these.

01

Boring tech, opinionated execution

We pick the technology your three-years-from-now team will still understand. Then we push it harder than the marketing pages suggest.

02

Fixed price, fixed scope

Every proposal has three options with three fixed prices. Decline any of them at no cost. We don't do "time and materials" because it punishes the team that ships fast.

03

Say no quickly

If we're not the right fit, we tell you on the first call. Ideally we point you somewhere better. Honest beats incentive-aligned.

04

Reply within 4 working hours

The founders read every inbound. GMT working hours by default; US East and AEST covered for active international projects. Holiday auto-replies tell you exactly when we're back.

05

Ship on Friday

Every Friday, every project. A 3-minute Loom of what landed and what's next. You watch it on the train.

09 / WORK WITH US

Show us your stack.
We’ll tell you exactly what we’d ship.

One call. We'll dig into what you've got, where it's friction, and whether we're the right people to help. No deck, no pitch.

Currently booked out 14 days · we reply within 4 working hours